Built on trust. Focused on what lasts.
Botanic creates plant-powered products for modern daily life, with thoughtful formulas, clear standards, and a brand built on trust.
About Botanic
Botanic was created with a simple belief:
what you use every day should support your life, not complicate it.
We’re building a modern approach to clean living; one that starts in your home, extends to your body, and ultimately supports your overall well-being. From the products you clean with, to what you put on your skin, to what you choose to consume, every layer matters.
Most people don’t think about it this way.
We do.
A New Standard for Everyday Living
The products we use daily are often filled with ingredients we don’t understand, marketing we can’t verify, and compromises we didn’t realize we were making.
Botanic exists to change that.
We focus on creating and curating products that are:
- Thoughtfully formulated
- Conscious of ingredient quality
- Designed for real, everyday use
- Simple, effective, and aligned with modern lifestyles
Not extreme. Not overwhelming.
Just better choices, made accessible.
Where We Start
We believe change begins in the environment you live in.
That’s why Botanic starts with home essentials; the products you use the most, in the spaces that matter most. From there, we expand into personal care and wellness, creating a complete system that supports your life from the outside in.
Environment → Body → Lifestyle
It’s a progression that makes sense—and one that lasts.
More Than Products
Botanic is not just a product company.
It’s a platform for people.
We’ve built a model that allows individuals to participate in what we’re creating; whether that means simply using better products or building something of their own alongside us.
This isn’t about hype or trends.
It’s about timing, alignment, and opportunity.
Built for What’s Next
There are moments when industries shift quietly; before the majority notices.
We believe clean living, simplified and made accessible, is one of those moments.
Botanic is being built at the intersection of:
- Changing consumer awareness
- Demand for better, more transparent products
- A desire for independence and ownership
We’re early.
And we’re building with intention.
Our Commitment
We are committed to:
- Continuous improvement in product standards
- Thoughtful sourcing and formulation
- Clear, honest communication
- Creating real opportunity for those who want more
We don’t claim to be perfect.
But we are committed to doing better… consistently.
The Invitation
Whether you’re here to make better choices for your home, your body, or your future, you’re in the right place.
Botanic is growing.
And there’s room for those who recognize what’s happening early.
Meet the people shaping Botanic.

Jennifer Lyssy
Founder, Chief Executive Officer
Brand Builder and Strategic Operator

Paula Oakman
Founder, Chief Field Officer
Team Leader and Chief Motivator

Chris Oakman
Founder, Chief Revenue Officer
Growth Strategy and Market Positioning
What makes the brand feel solid.
100% Plant-Sourced
Plant-sourced ingredients and botanical-forward thinking shape the way Botanic approaches product development and everyday use.
Crafted with Care
Every product and touchpoint is designed to feel considered, polished, and supportive of real daily routines.
Backed by Science
Science-informed product thinking supports consistency, quality, and the clear standards behind every Botanic formula.
Infused with Fun
Botanic keeps daily routines feeling fresh, modern, and enjoyable, because products people love using are products they keep using.
Earth Friendly
Botanic makes thoughtful choices around materials, packaging, and sourcing where possible, always with a long-term view.
Plant-powered products for a cleaner-feeling home and a more thoughtful daily routine.
Simple routines. Thoughtful products. Modern standards. Built to last.
Why customers use Botanic, love the experience, and come back for more.
Effective enough for everyday messes, and clean enough to feel good using throughout the home.
The product story is simple to understand and easy to repeat: thoughtful ingredients, modern presentation, and performance that fits real life.
The best products become part of a real routine. Botanic fits into everyday use, which gives customers a reason to reorder.
When a product works, smells fresh, and looks good in the home, customers come back to it and recommend it naturally.
Clean-living customers want something that feels more intentional than a generic store brand without becoming complicated or preachy.
The strongest sales tool is still a product people use now, love quickly, and confidently tell someone else about.